Growth roadmap
A prioritised 6–12 month plan tied to your revenue and margin goals.
09
A–Z Ecommerce Consulting
Strategy & AdvisoryFractional ecommerce leadership for early-stage D2C founders — strategy, roadmap, hiring and vendor selection from someone who's shipped 100+ stores.
What we deliver
You don't need a full-time CMO yet, but you do need someone who's done this before. We plug in as your fractional ecommerce lead and give you the roadmap and judgement calls to move fast.
Strategy
Team
Hiring & vendors
Help hiring the right people and picking the right agencies and tools.
Advisory
Ongoing counsel
Regular working sessions to pressure-test decisions before you make them.
Systems
Stack & process
The right tech stack and operating rhythm for your stage — no bloat.
How we work
01
Deep-dive audit
Understand your product, numbers, team and goals in detail.
02
Build the roadmap
Turn that into a clear, sequenced plan you can actually execute.
03
Work alongside you
Regular sessions to drive the plan and unblock decisions.
04
Review & adjust
Track against goals and adapt the roadmap as you learn.
What's included
- Ecommerce strategy & roadmap
- Fractional leadership sessions
- Hiring & org guidance
- Vendor & agency selection
- Tech-stack recommendations
- KPI & reporting framework
- Go-to-market planning
- Investor / board-ready metrics
The outcome
100+
Stores of experience behind every call
6–12mo
Roadmap horizon we plan toward
1
Fractional lead, not a junior account manager